Tradition and Innovation
The Renato Faraone Mennella family has ancient origins always tied seed activity. Indeed, already in 1870, Carmine Faraone Mennella, grandfather Renato, founded the company bearing his name that soon he was admired internationally for the production of seeds and F1 hybrids, both vegetable and flower.
In 1956 Renato and his brothers founded the Farmen (name given by the union of the two surnames). Founded the new company, Renato moved to Reading in England at the Sutton Seeds Ltd., to quickly learn the new techniques of genetic improvement, his teacher being the famous Dr. Wats, expert in variety of Tagetes patula male sterile, Salvia, Primula and Salpiglossis.
Finally, the Farao, however, not leaving out the vegetable compartment has distinguished itself by registering new varieties including hybrids F1 tomato as the Red Magic, Good Peel, Rondo, Baby Doc, Faraoro and Biliardino.
Renato Faraone Mennella
The Irresistible World
of Floral Decorations
Toronto florist, Suzanne Murray